All Source Events
Designing a One-Stop Event Planning Marketplace
All Source Events is a San Diego-based startup building an all-encompassing event planning platform for professional planners and local event vendors. Backed by the REC Innovation Lab, the platform aims to reduce the stress, time, and costs associated with traditional event planning.
As Product Designer and Branding Lead, I was responsible for designing, prototyping, and testing the MVP experience and created its complete brand identity.
Timeline
June 2020 - December 2020
Platforms
Apple iOS
Tools
Figma, Sketch
Role
Experience Design, UX Research, Prototyping, Interface Design
My significant contribution was:
Mobile Interface
Designing iOS interfaces of the event planning platform
Branding
Designing the identity and orchestrating the experience.
Mobile Interface
Goal
Event planning is one of the top 5 fastest-growing industries and also one of the most stressful. Planners juggle fragmented tools, vendor coordination, and outdated workflows. All Source Events unifies this chaos into a single, streamlined platform for both planners and clients to schedule, book, and manage events quickly and intuitively.
Impact
The prototype laid the foundation for a scalable, multi-sided platform.
For planners: dashboards for event timelines, booking statuses, vendor coordination, and client communication.
For clients: curated vendor discovery, instant booking, and payment flow with real-time updates
